Previously in our Intellectual Property (IP) Best Practices series, we introduced 10 steps to maximizing your IP. Today's blog is the second in this series, and the first to begin discussing each of those steps in sequence. Please check back every Monday for the next part in this series. Enjoy!
The big question that anyone running a business asks, or at least should be asking, is, “Do I have IP?” The first step (identifying intellectual property) may seem like the most obvious but not enough entrepreneurs and startups understand the importance and urgency of it. Before you can get legal protection for your IP, you have to find out what type of IP you posses.
Although easy to identify popularly understood intellectual property such as copyrightable materials, your company may possess a plethora of IP that you didn't even know qualified as such. Take trade secrets for example: Many companies do not understand how much discretion to employ when conducting their affairs and what methods to use to protect a competitive method from being used by their competitor. All that to say, understanding your intellectual property is a prerequisite to identifying what type of IP you have created.