At Traklight, we often preach the importance of contracts and agreements. It's an admirable quality to have faith in others, and there are many times that faith is rewarded. But the fact remains that while it's nice to hope for the best, it's prudent to plan for the worst. That even applies when it comes to those whom you choose to cast your business lot in with: your co-founders. There are far too many cases of partnerships gone awry to think that your particular pairing will never run into problems. And money can only compound those issues, as evidenced in the case of Cruise Automation, a company that was recently acquired for a considerable sum by General Motors and subsequently saw founding members fight over shares of that prize.Read More
It’s a widely-held belief that small businesses are the main driver of the US economy. Small businesses have a greater ability to create new jobs than middle and large-sized companies. So what is keeping them from protecting their intellectual property? While the federal government has implemented a number of measures to assist aspiring entrepreneurs to start their own business, it hasn’t done enough to educate them on the importance of intellectual property (IP) protection or the value of intangible assets. Below are a few IP-related challenges that US small businesses face today.Read More
As a business owner, innovator, and someone looking to grow, you appreciate mistakes happen from time-to-time. It comes with the territory of pushing boundaries and doing what the vast majority don’t, but that isn’t to say you can’t transform even your biggest business mistake into your greatest success yet.Read More
If you have a small business, you might think that your assets are limited to what you have on hand. But the reality is that you haven’t considerable intangible assets tied up in your business that you haven’t considered. If your business is just getting started, the overwhelming majority of your company’s value comes from your intellectual property (IP). But despite their importance, most small businesses don’t do enough to protect their IP because they don’t know enough about it. Here are a few basics to help you get started.Read More
It’s easy for entrepreneurs to become overwhelmed by the inordinate number of things that they have to do in a given day. It’s hard to find time for the little things, especially when you want to jump right in to big-picture tasks like product development or selling what you’ve created on the market. Often times, the seemingly minor details are lest to another day, as you tell yourself you’ll handle them once you have things under control. But these seemingly minor details, if left unattended, can pose a serious risk that could undermine your work in other areas. Here are ten ways you can address those risks before they overwhelm your business.Read More
When you’re starting your business, it’s natural to want to focus on the things that you want to do and accomplish and put some of the more tedious chores to the back-burner. You are the innovator, the dreamer, and what creative wants to be bogged down with the nitty-gritty of paperwork and forms and contracts? But in ignoring these details at the outset of your business, you could be placing your company’s long term future in jeopardy. Frequently, it isn’t the obvious threat that seems to be staring us in the face that does a business in, but a seemingly inconsequential oversight that can spell doom for a company. Here are some areas to pay attention to early, before they grow into larger problems.Read More
Small businesses and startups are often unaware of their blind spots when it comes to early stage business decisions. Putting it simply, many don’t know what they don’t know. Here are three key areas that every small business should address when getting your venture off the ground to avoid a crisis down the road.Read More
As a small business, you have to approach things differently than larger companies in your field. But that doesn’t necessarily have to be a disadvantage. While big businesses have considerable resources to draw from for projects, they can also be the victim of an entrenched mindset that can prevent new and innovative thinking. Here are some ways that small businesses can succeed at winning an unfair game.Read More
It’s probably okay to start a legal tech business that operates in the current gray areas of legal ethics and regulations – lawyers need to stop hiding behind the unauthorized practice of law (UPL) shield.Read More
Welcome back to the last installment of our "IP 101" series. It has been a unique pleasure to tackle these questions, and hopefully informative for those who have read them. Let's get into the final questions.
Can you have IP if you sell an existing product but marketing it differently than seen in the media?Read More
A key word in business is PREPARE. It’s something most of us learned around the time that we started receiving homework assignments. "Start with the end in mind" has been not only a personal motto, but at the core of Traklight’s software platform!Read More
Welcome back to our series "IP 101".Wow, we're getting close to the end of the questions. It doesn't seem like that long ago we were just started. For this edition, we'll look at patents on clothing and trade dress, as well as more questions on copyright and incorporation.Read More
Welcome back to our now long-running series "IP 101". In this edition, we'll run through a few more of the best questions we've received about intellectual property and your business.
Instead of a contract, can we just put the licensing/branding/copy right protection language in an email as the job may be small?Read More
Welcome back to "IP 101: Your Questions Answered". Today's edition delves into questions about music and copyrights. Rather than subject you to my put-on falsetto, which had been described as "soul-killing" and "why?", let's get right into the questions.Read More